JOKER is one of the few clothing companies that carries out all production steps (cutting, sewing, dyeing, stoning, bleaching) in Germany. JOKER was founded in 1975 by Jürgen Bernlöhr, who, as owner and company director, still ensures that his customers are satisfied. “We simply want to offer the best quality”. The result are his JOKER jeans, which meet all demands in terms of fabric and processing. He is constantly working on optimizing his production and applying the latest know-how.
That this is the right way is proven by the constant success. In 1999 JOKER moved into a generously planned new factory building in Bönnigheim, district Ludwigsburg. Joker jeans are available for Women and Men.
Production at the highest level
Highest environmental standards are meticulously observed at JOKER. Fresh water is treated, waste water is thoroughly pre-cleaned. The dyeing process is precisely controlled by a sophisticated software program. JOKER has built entire washing lines in order to process the fabrics in several steps. Joker jeans are washed in oversized washing machines with real stones, among other things, which gives them an authentic look and a particularly soft feel